FREE HoldUp QuickBlend Sponge With Every ORDER!

20% + Off On Any Of Our Products

Instantly pro finish - no salon price, no pain.

Many people struggle with long-lasting eye makeup that requires constant touch-ups throughout the day. This solution delivers rich pigment and definition that lasts from morning until night, effortlessly.


✔ Heat & Gym-Proof.


✔ On In Seconds.


✔ Salon Finish, No Salon Visit

Effortless application every time

Long-lasting, smudge-free wear

Salon-quality results instantly

Rich pigment for bold looks

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  • Instant wrinkle reduction

  • Soothes skin irritation

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  • Boosts natural glow

  • Hydrates deeply and lasts

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"I swear I saw a wrinkel disappear, my skin feels AMAZING!"

Jane S. Sydney

Unleash Your Radiant, Flawless Beauty

HoldUp Beauty SootheLift

HoldUp Beauty SootheLift

SAVE 23%

HoldUp Beauty SootheLift

$61.83
$61.83 $80.38
23%

Featured Collection

What Our Customers Say

5 / 5
Eye Popping Definition
“Instant, rich definition without the harsh look. One swipe and my eyes just pop!"
Alisha R. Brisbane
This Liner never fails!
“All I have to do is close my eyes and swipe. I don't have to hold my eyes open or anything!"
Sienna P. Melbourne
No-makeup makeup look in 60 Seconds
“New favorite. I swipe NudeGlow, tap with a sponge, and I’m out the door in under a minute. It looks like my skin just smoother and it actually lasts when the day gets hot.”
Mia K. Sydney

Why Choose Our Products?

Experience unparalleled quality, innovative features, and dedicated customer support that elevate your beauty routine above all competitors, ensuring you always look and feel your best.

HoldUp Beauty Others
Superior Quality
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Innovative Formulas
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Exceptional Durability
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Ethical Sourcing
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Customer Satisfaction
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Our 30-Day Risk-Free Guarantee

Experience our product risk-free with our 30-day money-back guarantee. If you're not completely satisfied, simply return it for a full refund—no questions asked.

Questions? We've Got You Covered

The HoldUp Beauty 2pc LineLock Kajal features a waterproof, smudge-proof formula that delivers intense color and precision. Its unique blend of natural ingredients ensures longevity and comfort, making it perfect for all-day wear without irritation.

HoldUp Beauty SootheLift combines advanced anti-aging properties with soothing botanicals to enhance skin’s resilience. Unlike typical creams, it actively promotes elasticity, hydration, and a radiant glow, making it ideal for mature or tired skin in need of revival.

HoldUp NudeGlow provides a smooth, radiant finish that enhances your natural beauty. Its lightweight formula glides effortlessly on the skin, delivering a luminous, no-makeup look while nourishing your complexion with hydrating and skin-loving ingredients.

The HoldUp QuickBlend Sponge is designed for seamless blending, ensuring an airbrushed finish. Its unique shape allows for precision application and a flawless finish, making it an essential tool for both beginners and makeup professionals alike.

Yes! All HoldUp Beauty products, including the Kajal, SootheLift, NudeGlow, and QuickBlend Sponge, are formulated with gentle, skin-friendly ingredients, making them suitable for sensitive skin types. We prioritize your comfort without compromising performance.

Have More Questions? Contact Us

If you have any additional questions, you can send us an email at shopholdupbeauty@gmail.com

GET IN TOUCH

Effortless application every time

Long-lasting, smudge-free wear

Salon-quality results instantly

Rich pigment for bold looks